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If you are looking for new ways to improve your business’s rankings with major online search engines like Google, Bing, and Yahoo, you might want to start investing in video and social media content. This is because video and social media content is now a weighted factor in search engine algorithms. If your website has more high-quality videos than your competitors, you are almost certain to outrank them on SERPs unless your website is currently being penalized by search engines for other factors, such as copied content, bad backlinks, etc.

One great thing about high-quality short videos is that they are perfect for organic sharing on social media platforms. If you click here, you will find dozens of examples of professionally produced videos that have gone viral and subsequently helped businesses to increases their sales and brand recognition tenfold overnight. Creating a viral video is an art and a science, and sometimes it can be hard to predict which styles of videos will gather the most traction on social media networks like Facebook and Twitter. There really are a lot of different avenues you can go down to produce a highly shareable video.

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So, what makes a video shareable? Well, there are many different factors that can work. Videos that are highly humorous often receive a lot of views, but humor is very subjective and it might be hard to storyboard humorous content related to your business. Videos that break down very complex, technical ideas and data into simple concepts are examples of another style of video that is often shared. Video content that evokes various emotions can also become popular on social media networks very quickly, as can videos that include lots of footage of cute animals. You basically just need to be creative when coming up with content to promote your business.

You can click here to visit a website where you can buy high-quality video content for your business. Remember, you can use well-produced videos on your website, as well as on other popular online platforms, such a YouTube. Indeed, establishing a great YouTube channel for your business can be a great way to engage with new potential customers and direct them to your business website. YouTube really is a great online marketing funnel and if you are a not currently making use of the free opportunities it provides, you could be losing out on thousands of sales each month to your competition.